1989 Trusted Since

Rooted in Tradition,
Growing with Innovation

Second-generation leadership combining decades of manufacturing expertise with modern global standards.

CoirSource Leadership Team

A Legacy of Excellence Since 1989

CoirSource represents the evolution of a family legacy that began in 1989 with Standard Fibres. What started as a vision to harness the potential of coconut coir has grown into a trusted name in sustainable growing media across 30+ countries.

Today, as a second-generation business, we combine four decades of industry expertise with modern technology and international business acumen. Our commitment remains unchanged: delivering premium quality coir products while upholding the values of trust, integrity, and innovation that define our heritage.

1989

Standard Fibres Founded

Journey begins with a vision to harness coconut coir potential

2015

Second Generation Joins

Modern business strategies and international expansion

Today

CoirSource - Global Reach

Serving 30+ countries with 5,000+ MT annual capacity

Expertise Driving Excellence

Mr. Shanmuganantham
40+ Years

Mr. Shanmuganantham

Founder, Standard Fibres Private Limited

With over 40 years of experience in coir manufacturing, Mr. Shanmuganantham brings unparalleled industry knowledge and a deep understanding of sustainable agriculture. His vision and dedication have helped in establishing CoirSource as a trusted partner in the global horticulture community.

Mrs. Subi Karthik
10+ Years

Mrs. Subi Karthik

Director, CoirSource Inc

Bringing 10+ years of corporate experience and modern business strategies, Mrs. Subi Karthik leads our international expansion and client relations. Her expertise in global markets ensures seamless communication and service delivery to our partners worldwide.

From Coconut Husk to Premium Growing Media

1
🌴

Sourcing

Premium coconut husk from local farms

2
⚙️

Processing

Advanced machinery ensures uniform quality

3
💧

Washing & Buffering

Multiple washes to achieve optimal EC/pH

4
📦

Compression

High-pressure compression for efficient shipping

5
🔬

Quality Control

Laboratory testing before packaging

6
🚢

Export

Shipped worldwide with full documentation

What Drives Us

Quality First

Every batch undergoes rigorous testing to ensure consistent EC and pH levels

♻️

Sustainability

100% natural, renewable, and biodegradable products that benefit the planet

🤝

Trust

Building long-term partnerships based on transparency and reliability

💡

Innovation

Continuously improving processes with the latest technology and research

Ready to Grow with Us?

Contact our team to discuss your specific needs and how we can support your growing business.